All About Amazon

Are Amazon Ads really necessary?

It takes more than just adding money to an account for your product to be seen and purchased by the right audience. Amazon advertising serves as a pivotal platform for businesses to promote their products strategically within the Amazon ecosystem.

Through various advertising formats such as sponsored products, sponsored brands, and display ads, brands can effectively enhance their visibility and connect with their target audience.

Amazon Advertising Console allows advertisers to tailor their messaging and targeting for maximum impact. By investing in Amazon Advertising, businesses can boost brand awareness, increase sales, and engage with customers in a more personalized manner within the Amazon marketplace.

Types of Ads on Amazon - in Simple Words

Sponsored Products

The ones which appear like a normal product result but have ‘Sponsored ℹ️’ written under the product

Sponsored Brands

The ones you see on the top with 3 products and an image from the same brand. Video ads that appear along with a product are also a part of this

Sponsored Display

The ones you see on a product page when you are viewing a product of the same category or type

How do we manage Amazon
Product Ads?

Keyword Research

A deep dive into your product, its features & differences from competitor

Deciding Budget

Some sell more, some sell less. Distributing the budget accordingly is crucial

Monitor & Report

Helps you & us with more analytics to improve ads & get better returns

Brand's we have managed Ads for